Google, Apple, Microsoft, Facebook ... what is the REAL future of computing, as seen from 2010?
I don't know, exactly. In my last post I simply summed up Google to an advertisement company and Apple to a leisure-time company. And indeed, I still think it is what they are, and what they focus first to become, consciously.
But underneath all that (business models, making money, stakeholders, business executives...) - and not everyone knows this, not even Apple, not even Google - there is a revolution that will disrupt our lives, sky-rocketing us to a near future where everything will change, from social-order and political-power-owners to day-to-day-operations.
Basically, while some follow tech and gadgets and others follow data and algorithms, I follow what gives the biggest bang for your buck (read "energy") to what regards empowerment and *people*-empowerment. I can't help it, I'm a physicist with a mathematical/hacker mindset... I strive for new ways of creating power and applying it in efficient innovative ways on abstract systems, may them be Nature, the Universe or Society... It's my instinct. (Btw, I failed miserably at all that, so far. I still keep trying though...)
Back in Euler days, rocket-science was in shipyards and nautical-sciences, back in the Wright brothers days, rocket-science was in flying machines, but also in cinematography, carbon-fossil fueled engines, electricity... Finally came the transistor invention, the Turing machine, the atom-bomb and rockets, thus, there, was rocket-science... It all pinnacled with a moon-landing somewhere during the sixties. Mankind greatest achievement of all time, well in the middle of the last century, which btw, is already in the past millennium. And what is the biggest symbol that sticks in our heads ever since?
Indeed the biggest symbol that stick in our heads, ever since that famous lunar-shot is... nothing but ourselves, in our globe, Earth in all its might and beauty. Neil Armstrong was looking right back, at what the next great leap for mankind was about to be; and that is us.
I insist: the next big change is going to be in ourselves and in society. That's where the next rocket-science is going to lie: body-hacks and real-time-connectivity for all of mankind. Connecting ourselves, that is, to this giant bee-hive that mankind potentially can become, means the ultimate challenge of true progress. Take a step back in the past and look at how fast communications were. In caveman history? They were local, they were vocal, they reached the far-end of the cave and the far-end of the cave only, period. Much later, the mail/post was invented for the sake of managing great kingdoms and great empires. Much later came the telephone, the television, satellites, the cell-phone, the email... and then came the tweeting.
One tweet can reach instantaneously millions of people, in real-time, as it happens, as the plane crashes, as the riots happen, before anybody can take control of the situation. Furthermore, thanks to the retweeting concept, tens of thousand of followers can actively engage in that original tweet and spread the word, making it their own, thus making it not one person's voice, but thousands to millions of peoples voices. A many, many times retweeted tweet, given it has some form of political content (think "RT Free Assange" in opposition to "RT Look at me eating my breakfast"), is something with an aura of humongous power. It can shake politically established powers, it may allow political-party opportunistic maneuvers. Think of all the possibilities... What if the Martin Luther King period was happening now? What if Gandhi could tweet to his hundred of millions of fellow-followers? Imagine the possibilities... to me, it is the premise of a revolution!
How? People don't realize this yet, but we'll do this revolution one tweet at a time... (disclosure: by a tweet I mean a generic "status update" of any real-time social networking service such as twitter, facebook, google talk, foursquare, instagr.am, you know...).
What was it, that I was missing in 2004, and that I wrote in this four-year-old blog very first post? What was it, but asking for the power to do more with less, using nothing but present technology?
At the time, I wanted to work seamlessly between my laptop, my desktop and cybercafes while I was on the move. I realized, then, that technology was mature to do it, only somebody had to build it and put it all together, not failing this disruptive vision of a webtop. This year (2010) Google grant me my wish with the Chrome OS. Thank you Google. I'm also grateful to Apple that make me see that sensors are way more advanced than I thought. Indeed, ubiquitous and reliable ccd cameras, gps, compasses and accelerometers in hand-held devices are available for everyone. I mean, this IS satellite technology for the masses, this IS rocket-science in your pocket, literally!
Practically no-one realizes this yet, but, in the computer era, this slow motion from a file-system based society to a tweet-system based society - I'm convinced: the webtop I advocate is based on tweets rather than on files. Focus on that notion, that the atom of information is in a tweet and not in a file, and everything in the webtop will fall into place - will empower individuals AND digital mobs to such extent that political powerhouses will fall and new ones will rise, put there by the sheer will of beehive behavior.
Here's a short video by Anthropologist Professor Wesch that Tim O'Reilly chose at some keynote opening (circa 2006).
Here's another one that greatly illustrates the power that the web gives to individuals.
Who are my main influencers? Tim O'Reilly, by a wide-shot. He's the one that resonates the most with my own mind. He coined the "web2.0" word but, more than that, he gave it a deeper meaning, deeper than most of people would lend to it. He too advocates what empowers individuals. How? By advocating open-source. Open-source empowers individual developers (examples, see Richard Stallman and Linus Torvalds). How? By advocating DIY (Do-It-Yourself) movements, Make magazine, and Open-Hardware ideals like Arduino (think patent-free, public, digital circuits blueprints). Maker fairs symbolize the next-big-thing-coming-from-a-garage. An example? Woz and Steve. Other big influencers: Jimmy Wales, the creator of wikipedia. He empowered individuals up to the point of allowing them to realize that, together, they *know*. Finally, another influencer, and possibly the most rowdy of them all, Julian Assange. He empowers individuals to the point that they can be a menace to super-powered governments by leaking thousands of classified top-secret documents. Privacy is dead. Long live transparency. We should all start dealing with it. After all, all the celebrities saw their secrets out there and survived. Today, every individual has to gain PR skills and learn how to cultivate their digital image. So be a star my friend, be the star of your world! Don't like it? Doesn't matter, you'll have to cope with it! It's called *progress*. Leaking secret documents. Is this bad or evil? Let me put this into perspective. If you were a new born on this Earth and God came and asked you to choose: "Do you want others above to rule you and your kinsmen, or do you want you and your kinsmen to rule by yourselves?" There is a manly answer and there is a wimp answer to that question... and I don't like wimps ;) In my opinion, Julian Assange made us realize that no longer do we have to be ruled by others above. We *now*, *presently*, have a choice and, if we're man enough, we, and our kinsmen, can rule ourselves, by ourselves, for ourselves. And who are our kinsmen? Well, let me put it this way, mankind itself is not big enough to represent the whole of our kinsmen; but it'll do for now.
What do you mean with Assange and with ruling ourselves? I don't see how these two notions relate. Simple: Assange simply decided to pick up the samuraï sword that is leaning on this new ground ever since the internet and email came around. One individual can take the power and attack super-powers if he has the bravery to do it. Provided he has the right heart, the right courage and the right intent, mankind could follow him ... The party-model in this old-age democracy is going to crumble. Directly elect your statesman from twitter and facebook is what is going to be. The tech is there, we only need a new king Arthur to pick up the sword entangled in this shiny new stone.
Check out this prototypical entrepreneur, aka Jason Calacanis, talking about picking up the samuraï sword instead of picking rice. It's a must see for every entrepreneur and for every power-aspirant politician!:
Basically speed up the timeline and reduce the latency between every tweets, make them search-able through the whole of tweeting/facebook history. In a few decades from today, I can imagine our sons and daughters ruling themselves, by themselves for themselves all from twitter and facebook. New political parties and new political figures would be designated by the sheer will of their followers/friends. The law system would have to be revolutionized and agilized so that new laws and codes of conducts, morals and values be approved, respected and enforced by tweets only. Prominent thinkers would be hard-linked to their hordes of followers/believers. Prominent spiritual and religious-leaders would be hard-linked too. Heck, prominent leaders would be hard-linked to their followers, of course!
Someday, we will reach to the point that one individual has so many followers on twitter, that on his tweet for everyone to jump, the world will shake and turn faster. Beehives with their Queen-bees will fit better and more efficiently as a ruling system to our society. Patriarch-ism, feudalism, democracy and, finally, webcracy (as a side-note, a "connaissance" of mine maintains a tech-blog by that name. This tells me a long way about his vision...). I won't go into further detail of trying to describe what would be a webcracy, I just can't think of words to describe it, yet. For now, let's just put it as the "next name" in the latter sequence of types of governments and be on the lookout, for a clearer meaning of the concept, in the future. We can rest assure that, probably, whatever the webcracy will be, it'll probably come in a revolutionary way.
And all that, thanks to an important physicist, Tim Berners-Lee, who invented the HTML language over TCP/IP connection protocol for the benefit of the world. And all that thanks to an important algorithm that helped organize this massive new heap of information (PageRank). And all that thanks to these new empowering sensors embodied in miniaturized hand-held-devices (iPhone).
And with all this new potential to change the world, two of the four single biggest companies that could lead this revolution are merely, unconsciously, dominating advertisement (which can be seen as a tool for propaganda) and are dominating leisure-time (which could be seen as a tool for education), the single two most massive weapons to keep mankind asleep and to keep the next king Arthur at bay, in the nut-house. Mind you, I'm refering respectively to Google and Apple. The two other single biggest companies that are leading this revolution from the inside out and from the bottom up, Twitter and Facebook, are right on track. They are different in that they didn't clearly establish their business model, yet. Luckily for me, Zuckerberg wants to become the next king Arthur and take a shot at world domination, even if he doesn't realize this yet. Luckily for me, Twitter exploded out of control of their makers right from the beginning (remember the "fail-whale"?) and they're just too busy focused at making it scale smoothly to even care about their business model in the first place.
The dangers and actual threats of this future? The tablets and mobile devices (anything digital that works without a keyboard and a chair, in fact) mean doomsday for the next generation of developers. If our sons won't bother to learn low-level programming languages, mankind progress will stall. From my perspective, apps on tablets mean massive stupidification. Only objective-C and cocoa-based developers will be able to pull-out clever, meaningful hacks. I do hope that Html, css and javascript become the de-facto tech-standards of development. Objective-C in a cocoa framework means elitism, and this means the killing of the beehive effect of open-source. I want more people striving to build empowering tools from those sensors and not stupidifying drugs. Angry birds? OMG! Don't blog about *that*! I want people to explore the new sensors in their high-tech devices, DIY fashion, a bit like the "Android in space" saga:
"The future is out there now; it's just not evenly distributed." (William Gibson). To keep up with the future, I recommend following Tim O'Reilly for the vision, and Robert Scoble and Louis Gray for the gadgets and tech in general. Happy new year!
UPDATE: a friend of mine recommended me JP Allen, a scholar of open-source and web2.0. Even if his writings demand 2 years to get published, he still deserves the credit for giving credit to the web2.0 concept :) I'll follow his blog on my reader in the meantime. Keep up to date with what feeds me over at Google Reader, and follow my shares. The usual Facebooker just isn't quite ripe for this kind of information, so I cut the data flow to fb, although I do get surprises...
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Somebody wrote a while ago:
Google is an advertising company that builds popular services that command large audiences.
To which I add:
Apple is a leisure company that builds popular media-platforms that command large audiences of media-consumers.
And, to my insistence, beyond games/apps, music, movies, tv-shows, books and magazines, Apple will try hard to become a vacations, travel and experiences re-seller. It's the natural next-step for them ...0Add a comment
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I just got accepted to the most awesome workshop in the whole world, organized right here in Lisbon, the Codebits 2010, promoted by sapo.pt,
I'll be staying three days, in a row, in a big room packed with free wifi and free cable net access, unlimited free pizza, free cokes, free chocolate bars and a horde of PT finest geeks. I'll participate and assist to the biggest festival of creativity in PT geekdom. Missed it last year. But not his one I won't! Alright :)
Check ou my contest project pitch back in 2008 ;)0Add a comment
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One of the biggest pain in the butt after an exciting conference/workshop/meeting is inputing all your fresh new contacts business cards info into your digital mail/phonebook. This is a problem. An unsolved one too.
Another problem, is that you don't know who, from the meeting, after you gave them your contact, actually checked you out afterwards. You can't tell how many checked on you neither.
Here's an elegant and smart solution to alleviate this problem, provided it gets widely adopted. I'm sharing the concept in this old blog because I got increasingly positive feedback from friends, family and business contacts. Hopefully, maybe you'll experience it too.
It uses moo cards, the new goo.gl url shortener and url tracking service, a QR-code and the google profile web-site.
The idea is to hard link your google profile vanity page into your business card, with a QR-code, through the goo.gl shortener service, and then track the hits you get. It's very simple.
Here's how I implemented it (costing me a total of around 40$ for 100 business cards). I used moo minicards - I just *love* moo cards -.
- Shorten the url to your google profile using the new goo.gl service.(Look for the goo.gl chrome extension).
- Click on the "details" link from your goo.gl dashboard.
- Save the black&white image, encoding the goo.gl short url, - it's called a QR-code -.
- Import, select and crop facebook photos for the special 100 moo facebook minicards, using the moo web-site interface. Use these photos for the moo cards flip-side.
- On the front-side, jot down your contact and upload the QR-code image on the mug-shot holder.
- Complete the order and wait a couple of days until you receive your brand new moo minicards :)
- To test the solution, download a qr-code scanner for your smartphone (I use the free app neo-reader for iphone 3G) and try it out on your moo cards.
- After you offer your freshly baked cards to your contacts, check out the impact on the goo.gl analytics site.
A few comments: Actually, I edited the qr-code image and added the shortened url in arial fonts for manual input (as not everyone I know owns a smartphone *with* a barcode-scanner). At the time I did this (more than 6 months ago), the goo.gl service didn't have analytics and the mobile version of the google profile didn't exist yet. Finally, I used the google charts api to generate the QR-code image. Fortunately, all these services significantly improved to help this business card with hard-link solution.
It works great! Every time I demo it people look very interested and ask me more about the qr-code image. The only turn off is that, under dim lighting, the iphone 3G camera makes it hard for the qr-code scanner to detect the link, and it can take up to 20 seconds of waiting. But under natural daylight, it works in a split second!
Do you have any similar experience with your business cards? Would you care to share it here?0Add a comment
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Android is for tasks, life-hacks, body-hacks, and Chrome is for organized data, information.
At some point in the foreseeable future I expect to see an elegant merger where a next-gen browser will be the sole platform. But first, the life/body-hacks platform will need to walk the walk it has to walk, and I expect it to be, at least, a five-years march. -
I'm reposting this entry posted back in April, in order to test some problems I'm having with the commenting systems...
Hello all, it's been a while since my last post. These last months were spent mostly dedicated to finish my unfinished thesis - Ever heard of PhD comics? No? Well, it works better than Dilbert for me. Here's a nice one ... And here's the drop.io to my submitted manuscript, if anyone cares (warning: heavy maths) -
Anyway, a lot has happened during these months (of course), and it's time, after four years of blogging about the shift of paradigm from the desktop to the webtop, to wander if the title still makes any sense today, or if it has aged? Is it time to go? Or is it time to keep on rock-and-roll?
First, let's recap the last months (more or less in the chronological order, as I far as I can remember -too lazy to do scrupulous search-):
1) Google announces the Chrome OS and its stateless, diskless version of the netbook. It runs web-apps and web-apps only. It boots zilch-fast, less than 2 seconds. Yet to be sold, reportedly by the end of 2010.
2) Html5 and some new video codecs are getting alot of buzz. Html5 allows non-flash video, offline caching for making cooler web-apps and more semantic-tags (remember the semantic-web meme?).
3) Apple launches the iPad and a new version of the iPhone OS. It still ditches Adobe's Flash in all its "magic-top"/"casual-top"/"touch-top" (erase the names you don't like) platforms (to keep control on the iDevelopers). The iPad is a magical device providing the best web-surfing experience EVER (so they say). It sheds another spotlight in this gadget that I'm very fond of, the Amazon Kindle, the revolutionary e-book reader. This means that the ebook trend will go up with all these great surface delivery platforms. That's a good thing. Furthermore, iPhone OS 4 adds background processes (only for 3GS phones). Finally, the old media renaissance hype on the iPad is decreted a fad by uber-geek-techy-mac-fanboys (too expensive, no sharing allowed, hence, too frustrating).
4) Google launches and sells the Nexus One, a google-branded Android powered smartphone. No other hardware known by man matches the iPhone, yet. Android doesn't beat the UX design of the iPhone neither (too many heads designing). BUT... the Android is the best web-touch-top available out there: it's always in sync with all your gmail, contacts, docs, calendar etc... So, my view is that it's a trade off between having a better sensorial multi-touch magic (choose iPhone) or a better, more open, more functional, sync-in-cloud machine (choose Android). Both the App Store and the Android market have lots of apps available (150K VS 35K) and both have quite strong titles. Frankly, I'm more bent towards the Android, as what I really need in a smartphone (with very limited autonomy) are my contacts, gmail and google stuff all synched-in-the-cloud. Then, maybe later, toss in a twitter and a facebook app, and I'll be fine. Smartphones are too slow and too battery limited and have a too tiny screen for me to go really heavy on apps. Most apps are just fads to me. They have a lot of hype because the App store delivers money to developpers. But, somehow, that's sadening to me (more on that later).
5) Palm is declared to be dying. Windows announces a windows mobile 7 phone and they report it as being great. We'll see...
6) Facebook keeps on steadily ramping up and roaring the whole world into its swirl. They have the fastest web-app out there, that I can think of. It just works lightning fast. A third of my friends (if not more) are all on facebook. I use twitter to make contact with geeks, but I use facebook (and email) for my non-geek friends. That's good, because it *is* added value. That's also bad because it's quite a closed garden. And how I don't like closed gardens :'( There should be an "openbook" social-app ...
7) "Game-mechanics" was the latest meme triggered by overhyped location-based apps, foursquare and gowalla. Very rough edges versions. They did standardized the "check-in" concept pioneered by Brightkite, as far as I can tell. At tne SXSW festival, gowalla won (but they played at home). It will be interesting to see how these apps evolve...
8) Twitter announces (finally) its business model (adtweets) and will add metadata to the tweets. Twitter builds a more solid partnership with its developpers (taking the queue from the App store success, for sure). It also buys the best clients out there for iPhone (Tweetie).
9) Last, but not least, the settled buzz over the basic tools for the cloud's infrastructure are called memcached, hadoop and map-reduce.
10) Where's the money? Google's business model (selling text ads in their search results) is well-developed for the desktop web experience but they needed to start from scratch in the mobile space. You see, when people search on mobile, they're only looking for a quick answer. No time to click on anything else, like, say, an interesting ad. But if people are casual-gaming, then maybe, they can spare a few seconds and click on some interesting banner ad. So the cash-cow in mobile advertising, so far, is displaying banner ads in apps. People are doing apps right now in mobile, more than anything else, a lot more than search. Banner ads in apps give money. This is what admob does and does very well. And that is why Google bought them and is working with them.
But Admob CEO is right when he said that mobile advertising is in the "Yahoo phase". I believe apps are only great for gaming, casual gaming, and they're mostly a fad. I believe in more powerful ways to make smartphones smarter. There is still a lot of work to be done. Namely, speech-to-text techniques need to be a hell of a lot better, and the processor power and snappyness needs still to become waaayy better. Telepathy-texting would also be a nice way to perform elaborated searches on mobile devices. Advertising needs also to take a serious advantage on the location-awareness of the hardware. Basically, admob banner ads is only at stage zero, and Google may buy them just to show off a few bucks made, but the biggest game-changing technologies in mobile need yet to be made: faster (processing-power), longer (battery-life), smarter (human-device communication channels -voice,thought,touch-). I'll admit that Apple solved the multi-touch human-device communication channel, and that's a lot! But we need faster and better voice-to-text tech, faster and better image and sound search. It's all about the smart use of all the sensors stuffed in our smartphones. We've only used but a small fraction of what they could do.
Anyway, I have mostly two more ideas that I want to share with you. The first idea is that I'm sensing a reversing in the vision of the webtop. There are too many developers with the app-store gold fever, spending way too much time learning Objective-C and Cocoa and not learning javascript and css tricks. I'm at this point, as in the story of "Dune", where Paul Atreides envisions two plausible pathways for the future to unfold. He drank from the sacred water and it shows either to go "webtop" or to go "mobile apps". In my vision of the future unfolding, I say it should definitively be web-based-mobile-apps, that's where I want to go; but Apple keeps luring developers in droves to its development platform, and this makes the webtop/cloudtop, whatever you want to name it, a little bit more distant. So, unless it is pushed by Google, the webtop will sit idle until things change. Thus, for me, the app store is the *evil*, the *dark*-side of the force. The *white-light* side of the force are web-apps, with html5, javascript, css, apache, php, couchdb, memcached. Those are the ones baby, the one and only.
Why I'm not all in for apps? Too platform specific. But most important of all, not open enough. Cutting short of Tim Berners Lee's vision is not where I want to be. Sure, games make gamers happy. Not my cup of tea, though.
The second idea (or trend, really) is that the free-model is reverting as well. Developers start to reinvidicate (righteously) for users to pay (take Ning for example). This has been imposed by the worldwide economic recession and also by taking the queue from the hottest platform of the moment, the app-store and the itunes store. This is partly good.
A couple of years ago, the most bleeding-edge mobile app developers were betting on windows mobile and blackberry, and they would use .NET and ASPX to develop their web-sites (like Loopt or Wizi). Mobile windows developers will be glad to hear that microsoft is teaming once more with them, and shipping a new and potentially big-deal mobile platform.
All in all, you guessed it: the webtopmania is here to stay. I predict a blossoming of touchtablets-oriented web-sites and the Google cloud productivity suite will get more and more traction. Long live the chrome OS, and may they build another "magical" tablet, one with Android or Chrome OS within...
Finally, a last thought about my vision of the ultimate ebook reader. Hint, it's not an iPad. What's 10 hour autonomy, compared to 10,000 hours? Besides, I like reading in B/W...
Oh, and this augmented-reality thingy? We'll see it popping around again in the near-future, somewhere near you ;)
As for me, I'll have to decide wether I'll keep investing in the web, whether in academia, whether I can do both... and start acting. -
Hello all, it's been a while since my last post. These last months were spent mostly dedicated to finish my unfinished thesis - Ever heard of PhD comics? No? Well, it works better than Dilbert for me. Here's a nice one ... And here's the drop.io to my submitted manuscript, if anyone cares (warning: heavy maths) -
Anyway, a lot has happened during these months (of course), and it's time, after four years of blogging about the shift of paradigm from the desktop to the webtop, to wander if the title still makes any sense today, or if it has aged? Is it time to go? Or is it time to keep on rock-and-roll?
First, let's recap the last months (more or less in the chronological order, as I far as I can remember -too lazy to do scrupulous search-):
1) Google announces the Chrome OS and its stateless, diskless version of the netbook. It runs web-apps and web-apps only. It boots zilch-fast, less than 2 seconds. Yet to be sold, reportedly by the end of 2010.
2) Html5 and some new video codecs are getting alot of buzz. Html5 allows non-flash video, offline caching for making cooler web-apps and more semantic-tags (remember the semantic-web meme?).
3) Apple launches the iPad and a new version of the iPhone OS. It still ditches Adobe's Flash in all its "magic-top"/"casual-top"/"touch-top" (erase the names you don't like) platforms (to keep control on the iDevelopers). The iPad is a magical device providing the best web-surfing experience EVER (so they say). It sheds another spotlight in this gadget that I'm very fond of, the Amazon Kindle, the revolutionary e-book reader. This means that the ebook trend will go up with all these great surface delivery platforms. That's a good thing. Furthermore, iPhone OS 4 adds background processes (only for 3GS phones). Finally, the old media renaissance hype on the iPad is decreted a fad by uber-geek-techy-mac-fanboys (too expensive, no sharing allowed, hence, too frustrating).
4) Google launches and sells the Nexus One, a google-branded Android powered smartphone. No other hardware known by man matches the iPhone, yet. Android doesn't beat the UX design of the iPhone neither (too many heads designing). BUT... the Android is the best web-touch-top available out there: it's always in sync with all your gmail, contacts, docs, calendar etc... So, my view is that it's a trade off between having a better sensorial multi-touch magic (choose iPhone) or a better, more open, more functional, sync-in-cloud machine (choose Android). Both the App Store and the Android market have lots of apps available (150K VS 35K) and both have quite strong titles. Frankly, I'm more bent towards the Android, as what I really need in a smartphone (with very limited autonomy) are my contacts, gmail and google stuff all synched-in-the-cloud. Then, maybe later, toss in a twitter and a facebook app, and I'll be fine. Smartphones are too slow and too battery limited and have a too tiny screen for me to go really heavy on apps. Most apps are just fads to me. They have a lot of hype because the App store delivers money to developpers. But, somehow, that's sadening to me (more on that later).
5) Palm is declared to be dying. Windows announces a windows mobile 7 phone and they report it as being great. We'll see...
6) Facebook keeps on steadily ramping up and roaring the whole world into its swirl. They have the fastest web-app out there, that I can think of. It just works lightning fast. A third of my friends (if not more) are all on facebook. I use twitter to make contact with geeks, but I use facebook (and email) for my non-geek friends. That's good, because it *is* added value. That's also bad because it's quite a closed garden. And how I don't like closed gardens :'( There should be an "openbook" social-app ...
7) "Game-mechanics" was the latest meme triggered by overhyped location-based apps, foursquare and gowalla. Very rough edges versions. They did standardized the "check-in" concept pioneered by Brightkite, as far as I can tell. At tne SXSW festival, gowalla won (but they played at home). It will be interesting to see how these apps evolve...
8) Twitter announces (finally) its business model (adtweets) and will add metadata to the tweets. Twitter builds a more solid partnership with its developpers (taking the queue from the App store success, for sure). It also buys the best clients out there for iPhone (Tweetie).
9) Last, but not least, the settled buzz over the basic tools for the cloud's infrastructure are called memcached, hadoop and map-reduce.
10) Where's the money? Google's business model (selling text ads in their search results) is well-developed for the desktop web experience but they needed to start from scratch in the mobile space. You see, when people search on mobile, they're only looking for a quick answer. No time to click on anything else, like, say, an interesting ad. But if people are casual-gaming, then maybe, they can spare a few seconds and click on some interesting banner ad. So the cash-cow in mobile advertising, so far, is displaying banner ads in apps. People are doing apps right now in mobile, more than anything else, a lot more than search. Banner ads in apps give money. This is what admob does and does very well. And that is why Google bought them and is working with them.
But Admob CEO is right when he said that mobile advertising is in the "Yahoo phase". I believe apps are only great for gaming, casual gaming, and they're mostly a fad. I believe in more powerful ways to make smartphones smarter. There is still a lot of work to be done. Namely, speech-to-text techniques need to be a hell of a lot better, and the processor power and snappyness needs still to become waaayy better. Telepathy-texting would also be a nice way to perform elaborated searches on mobile devices. Advertising needs also to take a serious advantage on the location-awareness of the hardware. Basically, admob banner ads is only at stage zero, and Google may buy them just to show off a few bucks made, but the biggest game-changing technologies in mobile need yet to be made: faster (processing-power), longer (battery-life), smarter (human-device communication channels -voice,thought,touch-). I'll admit that Apple solved the multi-touch human-device communication channel, and that's a lot! But we need faster and better voice-to-text tech, faster and better image and sound search. It's all about the smart use of all the sensors stuffed in our smartphones. We've only used but a small fraction of what they could do.
Anyway, I have mostly two more ideas that I want to share with you. The first idea is that I'm sensing a reversing in the vision of the webtop. There are too many developers with the app-store gold fever, spending way too much time learning Objective-C and Cocoa and not learning javascript and css tricks. I'm at this point, as in the story of "Dune", where Paul Atreides envisions two plausible pathways for the future to unfold. He drank from the sacred water and it shows either to go "webtop" or to go "mobile apps". In my vision of the future unfolding, I say it should definitively be web-based-mobile-apps, that's where I want to go; but Apple keeps luring developers in droves to its development platform, and this makes the webtop/cloudtop, whatever you want to name it, a little bit more distant. So, unless it is pushed by Google, the webtop will sit idle until things change. Thus, for me, the app store is the *evil*, the *dark*-side of the force. The *white-light* side of the force are web-apps, with html5, javascript, css, apache, php, couchdb, memcached. Those are the ones baby, the one and only.
Why I'm not all in for apps? Too platform specific. But most important of all, not open enough. Cutting short of Tim Berners Lee's vision is not where I want to be. Sure, games make gamers happy. Not my cup of tea, though.
The second idea (or trend, really) is that the free-model is reverting as well. Developers start to reinvidicate (righteously) for users to pay (take Ning for example). This has been imposed by the worldwide economic recession and also by taking the queue from the hottest platform of the moment, the app-store and the itunes store. This is partly good.
A couple of years ago, the most bleeding-edge mobile app developers were betting on windows mobile and blackberry, and they would use .NET and ASPX to develop their web-sites (like Loopt or Wizi). Mobile windows developers will be glad to hear that microsoft is teaming once more with them, and shipping a new and potentially big-deal mobile platform.
All in all, you guessed it: the webtopmania is here to stay. I predict a blossoming of touchtablets-oriented web-sites and the Google cloud productivity suite will get more and more traction. Long live the chrome OS, and may they build another "magical" tablet, one with Android or Chrome OS within...
Finally, a last thought about my vision of the ultimate ebook reader. Hint, it's not an iPad. What's 10 hour autonomy, compared to 10,000 hours? Besides, I like reading in B/W...
Oh, and this augmented-reality thingy? We'll see it popping around again in the near-future, somewhere near you ;)
As for me, I'll have to decide wether I'll keep investing in the web, whether in academia, whether I can do both... and start acting.0Add a comment
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The ipad is probably more expensive than the Chrome OS... but the browser experience is better, much better. I'm bending towards buying an iPad for my mom, so that she'll start using a computer, finally! She bought a laptop because she wanted to get in touch with her kids and friends through gmail. But does she use it? Hell no! That wifi is too damn complicated to setup for her. She uses it with *reluctance*. She makes a sacrifice to stay in touch. With the iPad, she'll actually enjoy the connectivity experience and the web-browsing (at least I hope she will).
My 2 cents is that Apple will reach out to a new audience of tech consumers. The 60 year old and above info-excluded folk. But only the future will tell. We'll see...
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